You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
Session Name Creating Successful Social Games: Understanding Player Behavior
Speaker(s) Mark Skaggs
Company Name(s) Zynga
Track / Format Production
Overview You can build the fastest growing social game the world has ever seen, but if you don't know how to analyze what your players are doing each day, your chances for real success are doomed before you start. We'll cover the key player metrics you'll want to start tracking the day you release your game as well as which become important over time. Why reinvent the wheel? If you're just getting started making social games or have been doing it for a while, save yourself time and effort on your way to success by attending this session.

GDC 2010

Mark Skaggs

Zynga

free content

Production

Production


UBM Tech