|Session Name||Mechatars: Physical Toy Meets Digital World [SOGS Postmortem]|
|Company Name(s)||Schell Games|
|Track / Format||Social and Online Games Summit|
This presentation will explore the opportunities and potential pitfalls when designing a physical toy that can connect meaningfully to an online world. By transferring data between worlds, the play experience online and offline can be different every time! Learn how to make the most of a physical toy with all of its constraints, support an economy with both microtransactions and the need to drive toy sales, and design a game that crosses worlds.