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Session Name DEFCON: A Basic Guide to Public Relations Crisis Management
Speaker(s) Valerie Massey
Company Name(s) CLARA
Track / Format Business, Marketing and Management
Overview

While it should be the exception, not the norm, it is inevitable that a public relations crisis of some degree will rear its ugly head. Community care/PR veteran Val Massey of CLARA will give you the tips and tools you'll need to calmly weather the storm and get things back on track.

GDC Europe 2012

Valerie Massey

CLARA

free content

Business, Marketing and Management

Business & Marketing


UBM Tech