You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
Session Name The Publishing Superset: Current Options for Funding and Distributing Your Game
Speaker(s) Jason Della Rocca
Company Name(s) Execution Labs
Track / Format Business, Marketing & Management
Overview As game developers, we have two imperatives: 1) make games and 2) get said games into players' hands. Most developers have a decent grasp of the first part, but the ever evolving nature of the business landscape makes it harder to master the publishing part of the equation. So much so, that the very definition of publishing is under debate. This lecture takes the view that publishing is the superset that encompasses all forms and methods of getting your game into player hands: from traditional development deals to crowdfunding, from self-publishing options to incubator assistance, from angel investors to marketing-only distribution deals, and on and on. The talk will map out this evolving matrix of options, and explore their pros and cons.

GDC 2014

Jason Della Rocca

Execution Labs

free content

Business, Marketing & Management

Business & Marketing

Production

Production


UBM Tech