You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
Session Name What's Next in Mobile Game Marketing for 2014 (Presented by Game Insight)
Speaker(s) Pepe Agell, Bryan Buskas, Mathew DiPietro, Mahak Sharma, Sarah Teng, Robert Weber
Company Name(s) Chartboost, AdColony, Twitch, InMobi North America, Game Insight, NativeX
Track / Format Business, Marketing & Management
Overview Is marketing mobile games still just about traffic and user acquisition? Costs are spiraling, and competition is tougher than ever. More importantly, bringing in new users may not be enough anymore--what worked last year may not work today. Its time to get strategic! Learn about the most important trends for mobile game marketing in 2014 and beyond in this exclusive panel sponsored by Game Insight. Stay ahead of the curve with creative new ways to market mobile games as industry leaders discuss the "next big things" you need to look out for now.

GDC 2014

Pepe Agell

Chartboost

Bryan Buskas

AdColony

Mathew DiPietro

Twitch

Mahak Sharma

InMobi North America

Sarah Teng

Game Insight

Robert Weber

NativeX

free content

Business, Marketing & Management

Business & Marketing


UBM Tech