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Session Name 4.5 Million Players in 100 Days: Lessons from Dying Light
Speaker(s) Pawel Rohleder
Company Name(s) Techland
Track / Format Business, Marketing and Management
Overview During this talk you will learn how Techland made their latest AAA open-world survival horror zombie game Dying Light a top seller and how to possibly carry some these ideas over to your own products.

GDC Europe 2015

Pawel Rohleder

Techland

free content

Business, Marketing and Management

Business & Marketing


UBM Tech