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Session Name Trolls: The Cost of Doing Nothing
Speaker(s) Chris Priebe
Company Name(s) Two Hat/Community Sift
Track / Format Business & Marketing
Overview A healthy community is awesome for user retention, so how can industry professionals make communities better? This talk uncovers the impact that trolling and toxic behavior have on a game's success from a business perspective, answering such questions as "What is the long-term impact of doing nothing to curb abuse in gaming communities?" "How does toxicity influence a company's bottom line?", "What are the latest best practices to solve it?" Accompanying the analysis presented in this talk is a strategy to manage toxicity and help gaming professionals build communities that people love.

GDC 2017

Chris Priebe

Two Hat/Community Sift

free content

Business & Marketing

Business & Marketing


UBM Tech