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Overview:
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Go Fest is Pokmon Go's opportunity every year to celebrate what makes the game unique and special to their most ardent fans. Tens of thousands would travel from across the globe to meet with influencers, catch rare Pokmon, and be amongst the community that makes it the most popular augmented reality mobile game in the world. 2020 would have to be different. Learn how Niantic was able to quickly develop the Global Challenge Arena, the reward system which logged and reported in-game activity in real time for tracking progress towards a common goal. This brought the community to the player, no matter where or how they played the game during the COVID-19 pandemic.
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