Session Name: | Full Immersion: Taking Your Game Everywhere |
Speaker(s): | Cody Bye, Donovan Duncan, Mark Kern, Erik Olsen, Gordon Walton |
Company Name(s): | ZAM, Curse, Red 5 Studios, Bioware, Playdom |
Track / Format: | Customer Experience |
Did you know free users get access to 30% of content from the last 2 years?
Overview: |
One of the most undervalued areas in online gaming is what players do outside of their actual in-game experience. How can gaming companies motivate their players to interact with or think about their game while they're at work? Traveling? Commuting? |