Session Name: | Building A Multi-Platform Game Business Out of Facebook and Onto Mobile & Tablet |
Speaker(s): | Riccardo Zacconi |
Company Name(s): | King.com |
Track / Format: | Social and Online Games Summit |
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Overview: |
King.com offers games on the web, on Facebook and on mobile platforms. It is the fourth largest games developer on Facebook and has the leading skill-games site worldwide. In this presentation, King.com will take a case study approach on how to design, market and then monetize social games that run across multiple platforms. |