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|Session Name:||Cross-Platform Mobile Game Development: What, Why, and How Much?|
|Company Name(s):||Game Insight|
|Track / Format:||Smartphone and Tablet Games Summit|
|Overview:||Your choice of mobile platform is practically part of your identity. Some of us are Apple people, and others are Android people. But how is it possible to reach both audiences? What's involved in taking a cross-platform approach to bringing mobile games to multiple mobile platforms? Darya Trushkina, VP of Business Development of Game Insight--creator of smash-hit cross-platform mobile game titles such as Mystery Manor and Paradise Island--goes in-depth with case studies and explains what works, and more importantly, what doesn't.|