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|Session Name:||Building a Successful Online Customer Support Program From Scratch|
|Track / Format:||Customer Experience|
|Overview:||One of the often forgotten and underestimated requirements for launching a game product is the amount of thought and work necessary to deliver customer support and engagement at launch. This session will provide guidelines on how to build or improve a customer support organization for any game or studio. It will include a three-point strategy on building and improving the organization, key process and guidelines for making critical decisions, and outline of the critical pieces that go into building a successful customer support solution.|