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|Session Name:||Pitching Secrets Revealed|
|Speaker(s):||Cindy Au, Ian Baverstock, Chris Charla, John Cook, Pete Smith|
|Company Name(s):||Kickstarter, Tenshi Ventures, XBLA at Microsoft Game Studio, Bad Management, Sony XDev Studio Europe|
|Track / Format:||Business, Marketing & Management|
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|Overview:||It's pretty tough to have a career in the games business and not end up pitching something to someone. Many try to read minds, but wouldn't it be great to know what they want before you pitch? What do they really want? What's worth investing into? What game ideas will people bet on? What hooks do they want to hear and see? We'll invite some key industry people that get pitched a lot and ask them.|