You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.


The Number One Educational Resource for the Game Industry

Session Name: Scapegoats No More: Improving the Public Image of Games (Presented by IGDA)
Speaker(s): Ian Bogost, Michael Capps, Daniel Greenberg
Company Name(s): Georgia Institute of Technology, Formerly of Epic Games, Freelance
Track / Format: Advocacy

Did you know free users get access to 30% of content from the last 2 years?

Get your team full access to the most up to date GDC content

Overview: Every new medium seems to invite a moral panic. The case of comic books in the 1950s is well known, but it was hardly the first. In the 18th century, the popularization of the novel was met with fear and derision ("depraved, foolish, yet dangerous books," one critic wrote of them). In the 1920s, the popularization of the crossword puzzle lit up the same embers of fear: idle wastes of time keeping citizens from work and family duties. Some game developers and players seem to believe that this problem will just go away on its own over time. But recent events should remind us that we can't just wait around for games to improve their own reputation in public life, because it won't happen. In this session, three experienced and opinionated public advocates for videogames will characterize the true nature of games' public image problem and offer concrete, short- and long-term strategies and tactics for improving the public image of games, useful to game developers no matter their role, project, or experience.

GDC 2013

Ian Bogost

Georgia Institute of Technology

Michael Capps

Formerly of Epic Games

Daniel Greenberg


free content