This is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.
|Session Name:||Meaningful Companion Apps for AAA Console Titles|
|Speaker(s):||Andree-Anne Boisvert, Marie Eve Vignola|
|Company Name(s):||Ubisoft Quebec, Ubisoft Quebec|
|Track / Format:||Smartphone & Tablet Games Summit|
Did you know free users get access to 30% of content from the last 2 years?
|Overview:||Creating meaningful companion apps is becoming increasingly important to win the battle for player time inside (and beyond) the living room. AAA console players expect AAA quality when it comes to their favorite brands, no matter what device they are playing on, so merely shipping a companion app that is seen as a marketing gimmick is not an option. This session describes the efforts of the companion app team for Assassin's Creed IV: Black Flag to create a meaningful experience in terms of features, rewards and links with their console title.|