Session Name: | All the Insights, Data, and Trends |
Speaker(s): | Joost van Dreunen |
Company Name(s): | SuperData Research |
Track / Format: | Business, Marketing and Management |
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Overview: | Valued at $104 billion this year, video games have grown into a mature entertainment market. The popularization of new distribution channels (digital console, downloadable PC), new devices (mobile, VR), and new revenue models (free-to-play) have grown and fundamentally changed the games industry. This presentation will asses the current games market and how different publisher types navigate the new digital landscape. It will identify the key drivers of change and take a look at what's happening on the horizon. |