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|Session Name:||Free-to-Play Summit: Unwinding Core Loops: Detecting These Patterns Early Can Avert a Failed Launch|
|Company Name(s):||Crosshatch Games|
|Track / Format:||Free-to-Play Summit|
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|Overview:||The games industry is a tough one. Developers pour years of their lives and eye-watering amounts of money into a project, just to see it wither on the vine in soft launch. What is remarkable, is that when we look back at where it all went wrong, it was usually a fundamental problem lurking in the core loop that we either didn't see, or didn't want to admit.In this talk, Dave Cross the original Lead Designer of Wooga's hit June's Journey, will delve into core loops and how to use them to identify problems early. He will also take the audience through several case studies garnered from 15+ years in the game industry.|