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|Session Name:||Integrate the R&D and Operating . Grasp the Overall Chinese Online Game Market Situation|
|Speaker(s):||ALI (Yanqing Li)|
|Company Name(s):||China Game|
|Track / Format:||Online|
|Overview:||It needs three years or even more to develop a perfect online game, however, it is often found that when the product is presented to the market, the subject, content or style no longer fits the current market demands. The speaker will start with the cooperation between R&D and operating department, narrate his experiences and skills, emphasis the establishment of a better working system, in order to ensure the intended R&D direction as well as the adaptability to the changing market. There are no conflicts between a game ideal for the developers and popular in the market!|