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|Session Name:||The Outspoken Speak Out: Where is My $10 Billion Dollar Mobile Games Industry?|
|Track / Format:||GDC Mobile: Planning Ahead|
|Overview:||Everyone is hunting for the runaway hit in mobile that will be the defining title for the medium. This presentation is an examination of the lessons of history, assumptions, marketplace conditions and other realities that have prevented an industry from emerging. By attending this presentation, people crafting product roadmaps for 2007 and 2008 should have better ideas what not to do.|