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|Session Name:||Small Platform, Big Opportunities – Lessons Learned Establishing an iPhone Team Within a Large Console Studio|
|Track / Format:||Mobile Games|
|Overview:||In this talk, Jos Ruffell, Business Development Executive at Sidhe, one of Asia Pacifics leading independent console developers will look at the experiences and lessons learnt establishing an iPhone team within their larger studio. Going from big to small has presented challenges, opportunities and raft of experiences in a very short space of time. From a slow start to creating new IPs that have reached UK & US #1 Paid & Free App positions, Jos will cover the ins & outs of establishing Sidhes separate iPhone group, PikPok. This talk will help existing and new development teams better understand how to capture the rapid growth opportunities on iOS devices, and avoid costly mistakes along the way.|