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The Number One Educational Resource for the Game Industry

Session Name: Community Management Summit: Working with the Community to Revive a Nostalgic IP: 'Neopets'
Speaker(s): Dominic Law
Company Name(s): Neopets
Track / Format: Community Management Summit

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Overview: In this speaking session titled "Working with the Community to Revive a Nostalgic IP," the focus is on Neopets, an iconic online game that holds a special place in the hearts of many. The session highlights the importance of community involvement and collaboration in the process of reviving this beloved IP. By recruiting dedicated fans as community ambassadors, leveraging their diverse expertise, fostering transparent communication, and recognizing fan contributions, the session aims to explore strategies for rebuilding trust, tapping into collective knowledge, and setting the stage for a Neopets Renaissance. Through engaging discussions and insightful examples, participants will gain valuable insights into the power of community-driven revitalization and the steps necessary to breathe new life into a nostalgic IP.

Game Developers Conference 2024

Dominic Law

Neopets

free content

Community Management Summit

Business & Marketing