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Session Name:

Paths to Success: Japan's Puzzling Mobile Gaming Market (Presented by Pangle)


As the most downloaded mobile game genre in Japan, puzzle games represent a huge opportunity for mobile game developers to succeed in the market. In this session, Pangle's Faye Lee will deep dive into the intricacies of puzzle games in Japan, highlighting differences between the eastern and western markets, and exploring what is working (and what is not) when it comes to solving riddles, matching boxes, and escaping rooms in one of the biggest mobile gaming markets in the world.

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