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Session Name What's Working in In-App Monetization (Presented by Amazon)
Speaker(s) Mike Hines
Company Name(s) Amazon
Track / Format Business, Marketing & Management
Overview In this session we'll share data and tips that Amazon has gathered from the top 50 revenue-generating apps that use IAP. Then we'll look at some innovative mobile ad ideas and explore the re-discovered future of in-app monetization...e-commerce.

GDC 2014

Mike Hines

Amazon

free content

Business, Marketing & Management

Business & Marketing


UBM Tech