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Session Name:

The Day Fun Became Real. Augmented Reality and its Use in Invizimals


Augmented Reality is a new paradigm in game design that can generate new experiences with a deep sense of immersion and realism. This session shows how Augmented Reality was implemented into Invizimals, one of the first commercial AR-based titles, by Novarama and published by Sony Europe. The session focuses on identifying the key issues, decisions, risks and opportunities game designers must keep an eye on when designing Augmented Reality based experiences.

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  • GDC 2010
  • Dani Sanchez-Crespo
  • Novarama
  • free content
  • Production
  • Production