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|Session Name:||Awesome Video Game Data|
|Track / Format:||Business & Marketing|
|Overview:||EEDAR co-founder Geoffrey Zatkin presents a tour de force romp through video game industry data, patterns and trends, covering everything from next generation consoles to the maturation of mobile games to how review scores anchor a consumer's perception and everything in-between. Guaranteed to raise your game industry IQ. Attendees will gain a better understanding of recent macro and micro trends of the video game industry - not anecdotal, but trends based on actual objectively quantifiable data. A broad range of timely industry topics will be presented, as will guidance for understanding North American and European consumers and markets.|