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|Session Name:||Mobile Gaming in South East Asia: A Sleeping Giant|
|Track / Format:||Business, Marketing and Management|
|Overview:||This is the journey of Playlab, previously a very small independent mobile game development startup and now a respected South East Asia (SEA) late stage mobile game accelerator with studios in Manila and Bangkok with plans to expand to the rest of SEA. This Session will briefly touch on why Playlab set up in Thailand (data / metrics of SEA), why it is focusing on launching SEA mobile games and why it is helping studios in the region starting with its acquisition of the first mobile game development studio in Manila to now aggressively seeking new content and studios.|