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Session Name: Marketing on Zero Budget
Speaker(s): Mike Rose
Company Name(s): No More Robots
Track / Format: Game Career Seminar
Overview: There's plenty of advice floating around about what to spend your marketing budget on, but what if your budget is zero? Mike Rose of publishing label No More Robots spent close to zero marketing dollars making downhill biking game 'Descenders' a success, and in this talk, he shares exactly how he got press, streamers, YouTubers, deals, and sales while spending the bare minimum on marketing.

GDC 2018

Mike Rose

No More Robots

free content

Game Career Seminar

Game Career / Education