| Session Name: | Identifying Indie: A Study of Who Plays What and Why |
| Speaker(s): | Phil Hofman |
| Company Name(s): | Humble Games |
| Track / Format: | Business & Marketing |
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| Overview: | Over the past decade, the classification of an independent ("indie") game has blurred dramatically, as has its dramatically growing audience. Genre, art style, length, budget, size, and other elements factor into an array of opinions on what makes an indie game an indie. No matter how you classify itfrom single I indies to AA indiesthere's a series of distinct traits associated with the buying habits of indies by players. Humble Games worked with an independent analyst group on a study that has identified modern indie gamers, their values, interests, and motivationsand this session will walk through the findings. |
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