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|Session Name:||Give Your Good Game a Great Chance to Succeed in Mobile F2P|
|Company Name(s):||Pocket Gems|
|Track / Format:||Smartphone & Tablet Games Summit|
|Overview:||Give your good game a great chance to succeed in the mobile ecosystem. Mobile-first developer and publisher Pocket Gems will share learnings from cracking the mobile ecosystem nut to give their handcrafted games the platform to reach loyal and engaged players. Jameel Khalfan will touch on everything from design components to the incredibly complex user acquisition savvy required to breathe life into mobile games. Jameel will provide concrete and detailed examples of learning from the popular Pocket Gems catalog (including Tap Paradise Cove, Tap Zoo and Campus Life), as well as how the learnings were applied to partner games (Chasing Yello and Roboquest).|