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Session Name Crafting Promotions That Work, and How I Created One That Didn't (Presented by Amazon)
Speaker(s) Mike Hines
Company Name(s) Amazon
Track / Format Monetization
Overview Building your game is the hard part, but not the last part. Even the best apps need a solid promotion strategy to gain visibility and adoption. In this session, Amazon Developer Evangelist, Mike Hines, will share what he learned about creating promotions that work from appealing to influencers to the best time to launch an In-App-Purchasing sale.

GDC 2017

Mike Hines

Amazon

free content

Monetization

Monetization


UBM Tech