You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.


Session Name:

Free-To-Play Summit: How Web 3.0 Can Transform Free to Play Games: A 'Habbo Hotel' Case Study


The recent introduction of NFTs into video games represents a major shift in the industry toward Web 3.0. This has given rise to the play-to-earn model in games, also revolutionary in allowing players to own in-game items as NFTs with the option of creating and obtaining even more NFTs by playing the game. Using Habbo, a 21+ year old free-to-play virtual community and gaming platform, as an example, this talk will discuss bringing an old, established IP with a global fanbase of 330M registered users into the future of Web 3.0 through blockchain and supplemental NFTs, and how play-to-earn will change the gaming landscape.

Did you know free users get access to 30% of content from the last 2 years?

Get your team full access to the most up to date GDC content

  • Game Developers Conference 2022
  • Mika Timonen
  • Sulake
  • free content
  • Free-to-Play Summit
  • Monetization