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Session Name:

Casual Is the New Hardcore


Terms like hardcore and casual are thrown around daily by online game developers, their marketing departments, and their customers. But what do these words actually mean? In this presentation, well take a look at what hardcore vs. casual games have meant historically, as well as where they are in todays online/social gaming world.

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  • GDC Europe 2010
  • Matt Firor
  • ZeniMax Online Studios
  • free content
  • Business & Management
  • Business & Marketing