You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.


Session Name:

The Solution to App Abandonment: Power Users


Over 70% of users download an app, then never open it again; for developers, this is a major roadblock to success. The solution to this problem lies with an app's most active users -- Power Users. In this presentation, Scott Weller, co-founder and CTO of SessionM, will discuss how developers can leverage app data to identify Power Users and improve app engagement and long-term success.

Did you know free users get access to 30% of content from the last 2 years?

Get your team full access to the most up to date GDC content

  • ADC 2013
  • Scott Weller
  • SessionM
  • free content
  • Lifestyle Apps
  • Other
  • Brand Marketing Apps
  • Business & Marketing