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The Number One Educational Resource for the Game Industry

Session Name:

Poly Bridge and Social Media: A Love Story

Overview:

An in-depth look at how Poly Bridge, a physics-based bridge-building game that emphasizes player creativity, achieved huge exposure on social media thanks to carefully planned sharing features in-game and key design choices.
Thanks to replay sharing, a powerful tool that enables any game to give ownership of player-created content back to the the player, there is increased natural discoverability and organic growth in ways that are still largely untapped and under-used.

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