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|Session Name:||Creating a World for Companies and Brands|
|Company Name(s):||Landmark Entertainment Group|
|Track / Format:||Entertainment VR/AR|
|Overview:||Walk under water and watch prehistoric fish swim past you or peer inside a lion's mouth at the zoo without fear from harm. All this and more is possible with the creation of virtual theme parks, like Tony's L.I.V.E. Centre concept, where consumers will be able to do just about anything they can imagine all through the wonder, convenience and safety of VR. Tony will explain the design, concept and creation of virtual theme parks as well as touch on how he sees VR being becoming an everyday use for consumers with brands factoring heavily into these types of experiences.|