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Session Name Rich Social Gameplay: Postmortem [SOGS Postmortem]
Speaker(s) Ilkka Paananen
Company Name(s) Supercell
Track / Format Social and Online Games Summit

How can rich multiplayer features be used to increase the engagement and monetization of your social game? This session will share the learnings from the Beta of; the first real time social MMORPG that runs both on and off Facebook canvas. Based on the beta of, users draw other users back to the game and make them spend money, not the game itself. This is the key to improving the metrics of your next social game! Practical hints how to achieve this will be shared in the session.

GDC 2012

Ilkka Paananen


free content

Social and Online Games Summit


UBM Tech