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|Session Name:||The Emerging Landscape of African Game Development|
|Speaker(s):||Wesley Kirinya, Eyram Tawia|
|Company Name(s):||Leti Games, Leti Games|
|Track / Format:||Localization Summit|
|Overview:||There are hundreds of tribes in Africa, each with its own rich culture and games. For African audiences, video games are only a new medium to play what has already existed for centuries before. A video game developer in Africa must be able to design across the cultural boundaries, and educate the player in using new interactive technologies. There has been tremendous growth in mobile technology and the number of mobile users, so mobile phones have become the most popular gaming platform. However, political issues have affected many communities on the continent, which has led to any media, such as newspapers, television, and radio, being sensitive about the content they release to the public. Video games are no exception to this rule, and thus game creators must be careful about the themes and ideas behind their games. Sharing over 7 years of experience as game developers in Africa, the speakers will present an overview of the African market and the emerging landscape for game development.|