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|Session Name:||Game Design Patterns for Building Friendships|
|Company Name(s):||Spry Fox|
|Track / Format:||Design|
|Overview:||Game developers keep building online multiplayer games were players enter as strangers and remain strangers. Due to a variety of unquestioned logistics, economic and social signalling choices, other human beings end up being treated as interchangeable, disposable or abusable. In this session, Daniel Cook, veteran game designer and co-founder of Spry Fox, will reveal the critical game design tools needed to prevent these outcomes. This talk covers a simple design checklist based off well supported models of friendship formation. Put it into practice and you will create games that build stronger player relationships and stronger communities. In addition to making the world a better place, your games will likely have a better retention and improved monetization because you are creating value for your players that speaks to their deeply human psychological needs.|