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|Session Name:||Bridging Community Divides in Cross-Platform MMOs|
|Speaker(s):||Eric Cleaver, EM Stock, Linda Carlson, John Bergman, Troy Hewitt|
|Company Name(s):||NetEase Games, NetEase Games, Trion Worlds, Guild Software, Inc., uGen World|
|Track / Format:||Community Management Summit|
|Overview:||All MMO communities are not created equal. These days many MMOs span multiple platforms. Some are available on console and PC, others hit PC and mobile, still others hit all three. Community behaviors, needs and wants can differ drastically depending on the platforms they're playing on, and it's up to community managers to speak to players in a language that translates across platforms. Hear veteran community managers of cross-platform MMOs discuss universal unwritten rules of community engagement, nuances based on platform, and pitfalls of not being on top of your community game (pun intended).|