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The Number One Educational Resource for the Game Industry

Session Name: Soft Launch Planning and Management
Speaker(s): Dylan Tredrea
Company Name(s): Zeptolab
Track / Format: Business & Marketing

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Overview: Dylan Tredrea will present his analysis of the opportunities and risks in soft launch, the fundamental forces teams should understand, a high level strategy for soft launch planning, specific practices and processes for running soft launches, and specific examples from his career and Zeptolab's portfolio where this kind of approach has been successful.

GDC 2019

Dylan Tredrea


free content

Business & Marketing

Business & Marketing

Production & Team Management