GDC Vault is part of the Informa Tech Division of Informa PLC
This is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.
|Session Name:||Game Discoverability Day: Discoverability from Day Zero|
|Company Name(s):||Fellow Traveller|
|Track / Format:||Business & Marketing|
|Overview:||In this talk, Felix Kramer (Tunic, Neo Cab producer) will make the case for discoverability being a high priority before the work on your game even begins. You're probably a person who has been making an innovative piece of commercial art... for a while now. Or perhaps you're just starting to pitch your idea. Thinking of discoverability as storefront placement or SEO at launch is going to lead to problems, because, well, how are publishers going to find you to fund you? How is a community supposed to rally around your game and champion it before launch? How are you being seen, and are you making it easy for others to see you? Designing with discoverability in mind during development is going to make the late-stage discoverability everyone stresses about much, much easier.|