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|Session Name:||How Gaming Communities Drive Downloads, Play, and Monetization (Presented by Facebook Gaming)|
|Company Name(s):||Facebook IQ|
|Track / Format:||Business & Marketing|
|Overview:||There's mobile gaming, and then there's mobile gaming with your friends. How powerful is the concept of community in influencing game discovery, engagement and in-game purchase decisions? Discover the power of connecting with gaming communities to unlock next-level engagement with your game.|