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|Session Name:||Surviving Social Media: Advice from the SOE Playbook|
|Company Name(s):||Sony Online Entertainment|
|Track / Format:||Live|
|Overview:||Social Media is considered vital and essential to game companies, but were faced with many options, conflicting opinions and, generally, few resources. Where to turn when you cant see the forest for the trees? Tired of being lost in the dark? Walk through the social media wilderness with Linda 'Brasse' Carlson, Senior Community Manager for Sony Online Entertainment. Using low-key humor and a colorful presentation, Brasse will help you identify best practices while avoiding pitfalls and money sinks. Learn from real-world examples of SOEs experience in developing a comprehensive social media program. Weve experimented so you dont have to!|