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|Session Name:||Intuitive Vs. Iterative Design and Conquering the App Store of Tomorrow|
|Speaker(s):||Alexander Rivan Ronalds|
|Company Name(s):||Argine Consulting|
|Track / Format:||Design|
|Overview:||In this session, Alexander Rivan Ronalds will discuss the continuously evolving structure of game design teams in mobile. Explore ideas on how to manage the balance of iterative and intuitive design to make winning product decisions. Can a team built for iterative development create truly innovative products? Learn about what kind of game design teams will conquer tomorrow's App Store.|