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|Session Name:||Checkmate: Cross-Platform Development Tips to Make You King|
|Speaker(s):||Katherine de Leon|
|Company Name(s):||GSN Games|
|Track / Format:||Free to Play Design & Business Summit|
|Overview:||Join Katherine de Leon, executive producer at GSN Games, as she discusses the top tips she wishes she knew before taking on one of the biggest challenges in F2P games: cross-platform game development. In this session, learn how to make tech choices with cross-platform distribution in mind, develop go-to market strategies per platform, find players through paid and organic user acquisition, measure game performance, and distribute a successful game to other platforms.|