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The Number One Educational Resource for the Game Industry

Session Name: Player-Centric Design: A High School Story Postmortem
Speaker(s): Andrew Shvarts
Company Name(s): Pixelberry Studios
Track / Format: Free to Play Design & Business Summit

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Overview: A common perception of the F2P space is that developers must structure their games around metrics and monetization, relentlessly A/B testing until they find the perfect pinch point to drive users to spend. With their debut mobile game High School Story, Pixelberry Studios set out to find another way, focusing first and foremost on player happiness. In this talk, Pixelberry's designer will describe three player-friendly strategies they deployed to find success.

GDC 2014

Andrew Shvarts

Pixelberry Studios

free content

Free to Play Design & Business Summit