GDC Vault is part of the Informa Tech Division of Informa PLC
This is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.
|Session Name:||How to Price Your In-App Purchases|
|Speaker(s):||AJ Glasser, Daniel Hebb|
|Company Name(s):||Facebook, Facebook|
|Track / Format:||Free to Play Summit|
Did you know free users get access to 30% of content from the last 2 years?
|Overview:||Facebook shares how the top games on its platform monetize on in-app purchases and structure sales to stimulate their economies or grow their payer base. Get benchmark data for the leading genres on the platform and approach the price of your game as a proactive design decision rather than a grim reality. Find out what works best on mobile and web with their cross-platform monetization analysis.|